Social Media Manager
Build a distinctive, useful social presence for Follow and turn product insight, sales expertise, and customer problems into content people want to share.
Apply for this roleAbout Follow
Follow is an AI-native CRM that helps sellers understand every deal, choose the next move, and act with clarity. It connects pipeline data, customer context, and proven sales methods in one workspace so teams can make better decisions and keep deals moving.
About the role
We are looking for a social media manager who can make Follow useful and recognizable in the feeds where modern sales teams learn. You will own the editorial calendar, daily publishing, community engagement, and performance feedback loop.
The right person has excellent taste, writes with a clear point of view, and knows how to make technical product ideas feel direct and human without chasing empty engagement.
What you will do
- Own Follow's social strategy and publishing calendar across priority channels.
- Create sharp written, visual, and short-form video content around sales and the product.
- Turn product updates, customer insights, and founder expertise into repeatable content series.
- Engage thoughtfully with the sales and SaaS communities and identify relevant conversations early.
- Maintain a consistent voice while testing formats, hooks, and distribution ideas.
- Track meaningful performance, share what the audience is teaching us, and improve the plan.
What we are looking for
- You have managed social media for a B2B software, technology, or professional audience.
- You are an excellent editor who can write concise copy without flattening the idea.
- You can create polished assets directly or give precise direction to a creative partner.
- You understand platform culture and know when a trend serves the brand and when it does not.
- You care about qualified attention, community, and reputation more than vanity metrics.
What success looks like
- Follow publishes consistently with a voice and visual rhythm people recognize.
- Social content creates useful conversation with sales practitioners and qualified buyers.
- Audience signals regularly inform the broader marketing and product roadmap.
How to apply
Email a short introduction with your location and time zone, relevant experience, one example of work you are proud of, and when you can start. A traditional cover letter is not required.
Email your applicationSend it to support@follow-crm.com with the subject line Social Media Manager application.